InnoVision has become a critical part of the Huey Magoo’s team. With a very limited marketing budget, InnoVision has been able to make Huey Magoo’s look and feel like a national restaurant brand.
Since InnoVision has come on board, our marketing programs are much more focused, our social media presence is growing every day, we now have a cohesive graphic look, and our branding elements create an exciting and franchisable restaurant model.
Best of all are the people working at InnoVision. Every person is enthused and extremely dedicated to do the best work they can on our business. Bottom line: We are selling more tenders since we have partnered with InnoVision.
Andy Howard
President & CEO, Huey Magoo’s
InnoVision Marketing Group is a team of extremely professional and high-energy people to work with. They are always receptive to feedback and aim to get the job done right. They are always eager to take on any project and far exceed expectations. They are quick, responsive and a delight to work with. We are so grateful to have them as a partner.
Annie Alwine
Director of Marketing & Communications, Susan G. Komen San Diego
The InnoVision Marketing Group team is the finest team of marketing & advertising professionals that I have ever had the pleasure to work alongside in my 30+ years in the Gaming industry.
Their CEO, Ric Militi was our Vice President of Marketing for seven years here at Valley View Casino & Hotel prior to starting his own company, InnoVision, five years ago.
I met Ric while I spent 17 years of my career on the Las Vegas Strip at Caesars Palace, Ballys, Paris and The Aladdin. Ric was a marketing executive during those years at The Rio and The Aladdin and did an exceptional job at both properties.
When Ric discussed opening his own business with me six years ago, it was with the caveat that our casino company, Valley View Casino & Hotel would be his exclusive San Diego Gaming client, and that has been the case since 2013.
The strength of Ric and his team of over 20 highly trained professionals at InnoVision is their incredible, tireless work ethic, their strong sense of urgency, their dedication and loyalty to all their clients, their ability to follow up and follow through until conclusion on all projects, as well as their ability to listen and offer well thought out suggestions while always owning the final decision as their own, regardless of whose idea it was.
Their ability to act wisely and appropriately in great times, good times and bad times along with their flexibility to turn things around on a dime, combined with their exceptional creative talents, and their ability to buy media extremely effectively makes InnoVision easily the best in the business, in my opinion.
Their operational experience in our business and their ability to understand and react to guests’ behavior patterns is simply a cut above the six or seven other marketing/advertising agencies that I have had the pleasure of working alongside.
It would be my pleasure to discuss or answer any questions concerning InnoVision with anyone who reads this note and wishes to call, text or email me directly.
Bruce Howard
General Manager, Valley View Casino & Hotel
Ric Militi and his team at InnoVision embody everything you dream of in a marketing firm. Their creativity, responsiveness, integrity, professionalism, and results are unparalleled in the industry. Midway Rent-a-Car is proud to partner with InnoVision and we are excited about all the fantastic opportunities this relationship has afforded us.
We have seen a considerable decline in revenue over the past three years due to lower demand and increased competition. We turned to InnoVision to help us regain market-share through repairing our brand and the implementation of a new marketing strategy. Within a few short months, we have seen a dramatic increase in business and our brand is stronger than ever. We are confident, with the help from InnoVision, that Midway is on a path of increased and sustained growth.
Although revenue growth and increased market share are our main objectives, we have also seen many unintended positive results from our synergy. InnoVision has become part of our Midway family – they are always there fighting with us for success. Our team morale, energy and confidence continue to grow from all the support and results that InnoVision has been able to produce.
We pride ourselves at Midway for the amazing relationships we have with our clients. It has been a blessing to work with a company that shares in these same values.
Frank Merle
General Manager, Midway Car Rental
Ric Militi and his team at InnoVision Marketing Group have performed beyond our highest expectations. When we first started with them, it was on a small scale simply to help with some new logos and re-branding of one of our divisions. We soon realized how much more we needed them. Everything from social media posts and monitoring, logo design, company culture, and website development, we handle all with InnoVision’s help. They have become our full-service marketing arm and a huge part of Midway Car Rental.
Looking back when we first started our partnership, it’s hard to imagine doing business and bringing our team together without them. We are constantly throwing new ideas back and forth, working together on small and large projects, and asking more of them than we thought possible and they consistently deliver.
Of course, none of this would be possible if it weren’t for the amazing team at InnoVision. They are always accessible, quick to respond, market savvy, and so much fun and easy to work with. We know they have other clients, but it feels as if we have them all to ourselves. We wouldn’t be where we are today if it weren’t for them.
I extend my utmost appreciation from the Midway Team to InnoVision for all they have done and we look forward to a long and successful partnership.
Ryan Kerzner
Managing Director, Sales and Marketing, Midway Car Rental
About a year ago, I was on a search for a savvy, well-connected media buyer. I asked a few local people I respect for a recommendation. Ric Militi and his team at InnoVision kept coming up. A year later, our relationship is flourishing. Ric and his team are tough but fair with the local media. He’s gotten us pricing and value-add that reaffirm the great relationships they’ve crafted over the years along with some pretty impressive negotiating skills. In addition, they are always there with great creative direction when I need it. This is a company that demonstrates every day what a “customer-first” service ethic really looks like. Needless to say, I highly recommend InnoVision and their team of pros!
Kathi McCalligan
Director of Marketing, Baker Electric Solar
It’s tough to find companies that really understand tribal communities. InnoVision truly understood our culture and created products that help us move past some of our institutional road blocks. Working with their team on internal marketing felt like finally having a diagnosis for some of the challenges that have been plaguing our team. Together, we were able to take our products and create a clear path moving forward.
Misty Napeahi
General Manager, Tulalip Tribes
Stop focusing on what others have that you don’t. This type of thought is unproductive and can often lead to businesses turning into generic clones of their competition. Instead, turn your attention to your own capabilities. Stop and ask yourself what your business has that others don’t, or, what opportunities there are to take advantage of. Think about what you do well and then brainstorm potential ways to do it better in a more exclusive way. Once you stop trying to be like other businesses and establish your own uniqueness, you will have an easier time standing out among the competition.
Standing out and taking risks go hand in hand. Push the boundaries, reject limitations, and never fence in your creativity. Embracing new ideas and adventuring into creative realms that you would have never thought of exploring can lead to fruitful inspiration. By thinking outside of the box and not sticking to “normal” ways of doing things, you can come up with some innovative ideas that your competition will not be able to contend with. If you’re afraid to take risks because you can’t shake the idea of failure, you’re consequentially settling for average. So, be bold, you’ll thank yourself in the long run.
