What InnoVision’s Anti-Agency Approach Means for Your Company
True to our name, at InnoVision, we’re interested in finding an innovative approach to advertising and marketing. Part of how we accomplish this goal is through our groundbreaking anti-agency approach. If you typically rely on an agency for your business’s marketing, the word anti-agency may surprise you. Read on to find out more about why it’s actually a great thing for your company.
How We Define “Anti-Agency”
InnoVision isn’t your typical marketing agency. There are thousands of those out there, but only one of us. Yes, really. We are the only anti-agency in the entire world.
Being anti-agency means we don’t settle for the same old, same old. Instead of stubbornly sticking to the traditional methods of marketing, we look for better ways that give companies incredible payoff. Basically, we set out to achieve what you never thought could be possible for your company.
Read on to find out 10 ways our approach does just that:
1. Anti-Agency Means We Will Truly Be Your Company’s Partner
Our anti-agency approach means we will be fully in your corner. We’ll do whatever we can to support your business and help you to achieve the goals you have for it.
2. We Are Interested In and Focused On Setting Your Company Up for Long-Term Success
Our aim is to foster a long-term working relationship with you and your business. This means that, from day one, we make sure our work for your company creates a solid foundation. As a result, we set out for long-term success for both your company and our anti-agency. We don’t hold back on our time, resources, and manpower—instead, we overinvest.
3. What Our Anti-Agency Approach Means for Your Company’s Billing
Has your company worked with an agency before, only to be blindsided by the bills you receive for their work? When you trust your company with us at InnoVision, that’ll be a thing of the past.
We don’t believe in giving your company any unwelcome billing surprises. Billing transparency is one of the many ways our anti-agency approach produces a greater sense of trust. You’ll be assured your company’s marketing is in the right hands.
It also means that you can essentially consider InnoVision your in-house marketing, and you can use our resources as you would an in-house division—with no extra fees or penalties.
4. How Anti-Agency Approach Impacts Our Performance
Has your company worked with a marketing agency that promised the world and came up short? Unfortunately, we see this happen all the time, and that’s why we do things differently.
Something you can count on is that we will under-promise but over-deliver. We want it to feel like a bonus surprise when we present our work, instead of a disappointment.
Another reason we don’t over-promise? Because our results speak for themselves. We give you real and measurable results, not empty promises. When your company works with us, get used to the words “added” and “value.”
5. What Our Selectiveness Means for Your Company
As an anti-agency, we get to be more selective than your average traditional marketing agency. After all, we know your company is going to be selective while searching for the right marketing—and for good reasons.
True to our name, at InnoVision only want to work with innovative, visionary companies. We’re trying to change the way things have always been in search of something better. And we want to work with companies who have that same goal.
Innovation isn’t the only thing we look for when choosing clients. We also only work with companies that believe in honesty and passion.
6. How We Handle the Suggestions and Feedback From Your Company
If you’re not 100 percent satisfied with our work, don’t hesitate to let us know. We want to produce the best results for your individual company. While some agencies may not want much of your input, our anti-agency encourages it. We believe the best results come from open collaboration.
This means we won’t take your feedback personally. We won’t tell you to stick to your lane. Instead, we take it into consideration. And by collaborating like this, we’ll continue to over-deliver.
7. What Matters to Your Company, Matters to Us
As explained above, we don’t take your feedback personally. However, we do take what is personal to you personally. What matters to you matters to us.
Being a true partner for your company means we take your success very seriously. We’ll devote lots of energy and resources to finding what matters to your company most.
We’ll negotiate with you. And you can count on us to personally review and monitor how the advertising is working. This includes making sure our media affiliates over-deliver just as we do.
8. What It Means That We Power Through
Unlike a traditional agency, we’re there for you whenever, wherever. If it’s an emergency or time-sensitive need, don’t worry. Call or email us whenever—our anti-agency is always there for you. No matter the time or day, we’ll respond to and take care of whatever you need. Our support is 24/7.
9. Our Anti-Agency Invests Your Money
Because your money, investments, and overall success matter to you, they also matter to us. We’re in your corner to help with important negotiations.
We invest our resources to give you the best payoff. Remember, we’re all about your company’s long-term success, not our immediate profit. Investing smartly like this gives you the best, most solid results.
10. It Will Be a Truly Personalized Partnership
When you decide your company will take the anti-agency approach with us, don’t just expect to communicate with faceless emails. Instead, you will personally meet and get to know our team. It’s one of the ways the anti-agency approach enhances communication. In turn, better communication leads to better marketing results.
You can find more information on InnoVision, our anti-agency approach, and everything else that sets us apart on our website. You can also find examples of our past work. Does our unique approach intrigue your company? Then don’t hesitate to reach out to us about working together. Once your company experiences the benefits of our anti-agency approach, we’re sure you’ll never go back.
